MARKETING COMMUNICATIONS

Dynamic PR and marketing communications manager with more than 20 years experience and a history of developing innovative communications in an advanced technology environment. A creative proactive team leader with a proven ability to market complex technology to non-scientific audiences. Able to cultivate productive global business relationships, playing a key role in collaborations. Leveraging a unique blend of marketing and technology expertise readily transferable across functions and industries. Designing highly effective, convincing collateral, media, exhibits, events and presentations for global consumption. Experience in advocating positions. U.S. Held Department of Defense Secret and SSBI Clearance.

PROFESSIONAL EXPERIENCE

Richard Allen Productions - Writer/ Editor/Photography/ Video/Transportation – 2009 to Present

NORTHROP GRUMMAN / TRW, Redondo Beach, California · 1981 to 2009

Global aerospace, defense, space technology leader.

Senior Manager of Marketing Communications (2002 to 2009)

Managed communications operations and marketing communications team. Developed and implemented innovative strategies to improve image in the space technology (including commercial satellites) and defense sectors by optimizing the marketing and promotion of company solutions. Leveraged multiple platforms (including web, print, video / graphics, interactive display, models, and tradeshows) to maintain company’s brand among customers and the public. Collaborate across functions to ensure the effectiveness of key promotional and marketing presentations. Cultivate strong domestic and international customer relationships, including cooperation on restricted events.

·         Enhanced company’s market position and relationship with NASA by spearheading PR for the James Webb Space Telescope program; devised and executed a plan to increase public awareness of space science and the program satellite, including the production of a full-size Webb telescope model.

·         Strengthened global brand and presence by creating customized marketing communications solutions for different nations and by coordinating presentations for the U.S. President and other leaders from around the world.

Manager of Communications (1999 to 2002)

·         Impacted the bottom line by successfully developing a brand campaign establishing the company as the leader in devising solutions to the most complex engineering problems.

·         Generated additional customer opportunities by translating the essence of the avionics hardware into accessible and appealing terms through leveraging of media / PR expertise.

Manager of Exhibits (1987 to 1999)

Oversaw the corporate exhibition function. Prepared and delivered promotional marketing materials including presentations, displays, and exhibits to build and maintain the company’s image as a global leader in electronics, telecommunications, and spacecraft.

·         Improved global market position through creation and deployment of innovative marketing communications initiatives.

·         Drove growth in the global awareness of the company’s solutions.

Writer / Producer (1983 to 1987)

Designed written and graphic marketing communications materials. Leveraged marketing and creative expertise to prepare videos, tradeshow displays, advertising, and brochures.

·         Strengthened the business development function by playing a key role in generating sales through provision of outstanding tools.

·         Improved the public and customer perceptions of the brand.

Senior Technical Writer (1981 to 1983)

Prepared testing / production process documentation and publications for spacecraft and component manufacturing. Facilitated cost reductions and quality increases by contributing to decrease in manufacturing errors through audit skills and development of meticulous documentation.

EDUCATION

Bachelor Arts in Journalism

Bachelor of Arts in Anthropology and Archaeology

San Diego State University, San Diego, California

Associate of Arts in Natural Science and Environmental Sciences

El Camino College, El Camino Village, California

ADDITIONAL DEVELOPMENT

     International Business, Digital Design, Aviation Training (Licensed Pilot)

Marketing, Six Sigma Green belt, Electronics Manufacturing Engineering Process Development

PROFESSIONAL AFFILIATIONS

International Association of Business Communicators, Public Relations Society of America

Amtrak Customer Advisory Committee Member, American Association of Museums

Greetings,

With a proven track record of developing innovative promotional solutions and positioning an aerospace / technology company as a market leader, I am proud to have established myself as a successful marketing communications director. Combining expertise in brand management, strategic planning, public relations, and writing / graphic design, I am now seeking the opportunity to bring more than 20 years of experience to your organization.

Over the course of my career, I have added value by formulating complex space and technology materials in language accessible and attractive to lay audiences, by building global and cross-functional business relationships, and by leveraging a unique array of marketing and technology skills transferable across industries and functions. I hold a U.S. Defense Department Secret and SSBI Clearance. A sample of key contributions includes:

·         Enhanced company’s market position and relationship with NASA by spearheading PR for a space initiative; devised and executed a plan to increase public awareness of space science and the program satellite, including the production of a full-size Webb telescope model.

·         Bolstered long-term outlook for the company’s space systems division (after the acquisition of TRW) by preparing and deploying a new brand management and communications program.

·         Strengthened global brand and presence by creating customized marketing communications solutions for different nations and by coordinating presentations for the U.S. President and other leaders from around the world.

·         Impacted the bottom line by successfully developing a brand campaign establishing the company as the leader in devising solutions to the most complex engineering problems.

For a more detailed presentation of my skills and background, please review the enclosed resume and feel free to contact me at your earliest convenience. Thank you for your time and consideration, and I look forward to speaking with you soon.

Sincerely,